About us · Since 2015
A small team that grows real Instagram accounts. No miracles, no tricks.
Pleno is an organic Instagram growth service based in Madrid, run by a small team since 2015.
We work with businesses and creators in Spain, Latin America, the United States, the United Kingdom, Ireland, Australia and Canada. From your account, we follow people, like their posts and watch their stories. These are people who follow accounts like yours, and they decide whether to follow you. It costs €99 a month outside the EU (€120 with VAT in the EU, or €99 with a valid EU VAT number), with no minimum term and no automatic billing. We don’t promise miracles or unicorns: we explain exactly how we grow your account with real followers, which filters we apply, and what you’ll be able to check for yourself, every day, in your panel.
- Founded in 2015
- Based in Madrid
- Support every day
- Limited places
Let’s start here
What we don’t do
We put this first on purpose. If any of it is what you were looking for, better to tell you now and save us both the time.
We don’t steal accounts
It’s by far the question we get asked most, and the answer is simple: stealing accounts would put us out of business. We make a living from your account staying yours, and from you staying with us next month.
We won’t get you 1,000 followers in your first month
An account that grows slowly can’t suddenly grow ten times faster. Instagram notices, they’re not daft. We go step by step, and that’s why it works.
We don’t sell fake followers
If you want a pretty number on your profile, you can buy one in a minute for a few euros almost anywhere. We bring real people, which is precisely the hard part.
We don’t guarantee likes or comments
We can get real people to visit your profile; we can’t make them like it. And we’re not mind readers: we once had a surgeon ask for “people thinking about cheekbone surgery”. Instagram has no box for that. What we can see is which accounts people follow, and that says a lot.
We don’t bill automatically
No direct debits, no surprise renewals. We email you each month and, if you want to carry on, you pay. If you don’t, you do nothing.
We don’t take every account
We’d like to, but to keep the service good we limit new clients each month. We don’t work with adult content or disrespectful topics either.
And now the good part
What we do
Real organic growth
We find people who already follow accounts similar to yours and invite them to discover you, one by one: from your account, we follow them, like their posts and watch their stories. No bought lists, no profile farms: it’s the same path you’d take by hand, but done at scale and without a break.
We look after your account as if it were ours
Not because it sounds nice: if your account suffers, you leave and we stop getting paid. Your interest and ours are exactly the same. That’s why we’d rather go slowly and safely than fast and recklessly.
Real people answer you
We’re people, not a form. Write to us with any question or give us a call. We’re available every day, holidays included, from 7:00 to midnight Madrid time, because we have clients outside Spain. On weekdays we answer almost straight away; you’ll see for yourself.
We show you what we’re doing
This is the new feature we’re proudest of. You don’t have to take our word for it or wait until the end of the month: you have a panel where you can see your growth and the day’s work, live.
In the press
A La Razón journalist tested us on his own account
In September 2020, when we were still called Missu, journalist Juan Scaliter set out to check for the Spanish newspaper La Razón whether you can grow on Instagram without buying followers. He gave us an almost empty account with 20 followers and posted three or four times a week while we did the rest.
The article’s verdict: “Buying users makes no sense; what can be useful is turning to an expert to do what, through lack of time, work or laziness, we don’t do ourselves.” And our founder, Julián Sánchez, in the same piece: “We don’t sell bots, but followers from profiles linked to your interests. […] The people who followed you did so of their own free will. They are your followers.”
Missu is now Pleno: same founder, same team. We’ve changed the tools a lot since then, but not the idea: real people who come to your profile because they’re interested in what you do.
Your growth panel
What can I see in my growth panel?
For years, hiring a service like ours was an act of faith: you paid and waited to see a number at the end of the month. Not any more. You get your own login so you can check your account’s progress 24 hours a day and see exactly what we see.
- Your follower graph, day by day, not a single number at the end of the month.
- Followers gained and lost, with dates. Nothing dressed up: the ups and downs show too.
- Each day’s work: how much interaction was done, at what pace and in which time window.
- Your account status. If Instagram acts up and we need to slow down, you see it there before we tell you.
- Your full history from day one, so you can compare results from one month to the next.
- Followers, day by day
- Gained and lost, with dates
- Work done today
- Account status
Illustration. Your real panel shows your own data.
You’re in charge
Who chooses where my followers come from? You do.
Nobody knows your sector better than you. That’s why, from the same panel, you can add the accounts you want your audience to come from: your competitors, the leading names in your niche, the shop down the street, your city’s local profile.
- 01
Pick the accounts
You, us, or both. Accounts close to what you do and, whenever possible, from your country and your area.
- 02
Or let us find them
Not sure where to start? We research your sector and your area and suggest a list for you to approve.
- 03
Change them whenever you like
If an account isn’t bringing the audience you expected, remove it and add another. No waiting for anyone.
We keep an eye on them
A source account that gets abandoned, closed or turned private stops being useful. The system detects it and removes it on its own before it costs you days.
Smart weighting
The sources that are working best for you automatically get more weight. The ones that aren’t delivering get less.
From source account to your profile, in four steps
- 1You choose the accounts. You, us, or both. Accounts close to what you do and, whenever possible, from your country and your area.
- 2We gather their audience. We collect the followers of those accounts: people who have already shown interest in your topic.
- 3They go through the filters. This is where most drop out. Only those who fit your country, your language and your type of customer go ahead.
- 4We interact. One by one, at a human pace, from a phone dedicated to your account. And you see it in your panel.
What has changed the most
How do you target the right people on Instagram?
Instagram doesn’t let you filter its users by country, age or interests: that information doesn’t come on a plate. For years, that was the answer, full stop. Not any more. We’ve built our own filter system that cross-checks the public signals of each profile with advanced search tools, and rules people out before touching anything.
Country and city
The most valuable signal. We work it out from what the profile itself makes public: the location it states, where it tags its photos, its contact dialling code, its language.
Language
If you sell in English, a profile that only writes in another language is no use to you, however nice its feed. Out.
Account size
We set a ceiling. Huge accounts almost never follow back, so we don’t spend your daily allowance on them.
Minimum activity
We require a minimum number of posts. We never interact with empty or abandoned accounts.
Private profiles out
If we can’t see what someone posts, we can’t know whether they fit. They’re ruled out and never looked at again.
Junk account detection
Names with strings of numbers, repeated patterns, profiles with no photo. We recognise them and set them aside before touching them.
We never repeat
Anyone we’ve contacted once is never bothered again. Ever. The memory is permanent; it doesn’t reset when the month changes.
Your exclusion lists
Tell us who you don’t want contacted (your direct competitor, a client, your brother-in-law) and that list is sacred.
Advanced source search
We search directories and search engines to find the accounts in your sector and your area, even the small ones that don’t show up by hashtag. And we check them by hand before using them.
How the funnel narrows
Example from a local campaign. Of everything gathered, only a small part ever gets an interaction from you:
Let’s be honest: it isn’t perfect, and it never will be. Instagram is a global network and someone unrelated to you will always slip through. The difference is that far fewer get through today than two years ago, and the ones who don’t fit, you can block in two seconds. They’ll be the few.
The conversation we have every week
“I want local followers who comment and buy from me”
We hear it on WhatsApp almost every day, and it makes sense: it’s what you read everywhere. Some websites sell followers from your country, your city, your neighbourhood and practically your building, all active, all commenting, sending you flowers at Christmas. The catalogue sounds great. Instagram doesn’t work like that.
Nobody knows who will be “active”
There’s no list of people who like posts and another of people who don’t. Some people watch every story and never tap anything for years; others comment on the weather forecast. That isn’t in anyone’s bio: you find out once they follow you, just like with the followers you already have.
What we can make happen
We follow people, like their posts and watch their stories. That makes many of them curious enough to visit your profile and see who you are. If they like what they find, they follow you, for your content or because you said hello first. We open the door; we can’t push anyone to comment or get their card out.
Location: many, yes; all, no
We start from very local accounts in your country or city, in your sector and not too big, and work with their followers. Many will be from there. But Instagram is global, and that’s part of its charm: a café in Bristol gets people from Bristol, from London and someone from Lyon. Instagram doesn’t ask for passports yet.
“A garage followed me”
And a hair salon, and a law firm. Behind each of those accounts is a person who runs it, and who also eats out, goes to the doctor and goes on holiday. They follow you from whichever account they have to hand. A logo doesn’t make them a robot, and very often they’re from your own city.
Still not convinced?
Go ahead, no hard feelings. Search for “active local followers”, there are plenty, and try a thousand. When you see who turned up, how many comment and what happened to the reach of your posts, we’ll still be here, every day from 7:00 to midnight Madrid time. We tell you this before you hire us because we’d rather have a client who knows what they’re buying than one who gets a nasty surprise every month.
Why your account doesn’t get blocked
We move at the pace of a person, not a robot
Almost every scare with Instagram comes from the same thing: going too fast and too regularly. A human doesn’t do 200 things in a row exactly every 8 seconds. Neither do we.
Gradual start
We keep activity very light during the first few weeks and gradually build it up. It’s the most boring part, and the one that saves the most accounts.
Set hours, with breaks
Your account works within a consistent time window, with pauses spread out. Nobody is active on Instagram 24 hours a day without sleeping.
A phone dedicated to your account
No shared servers running hundreds of accounts at once. Your profile lives on a real device with its own connection.
Variable speed
The time between one action and the next changes on its own, just like a person who sometimes gets distracted and sometimes gets on with it.
If something smells wrong, we stop
The system watches your account continuously. At the slightest odd signal, it slows down by itself and alerts us. We’d rather lose a day than lose an account.
If there’s a pause, we make up the lost days
If your account is held up for a few days by a temporary block, we add those days at the end of your month. Of course.
Before you hire anyone
How to spot a fake Instagram growth service
Most bad experiences with growth services look alike. These are the warning signs we’d check before paying anyone, us included.
Thousands of followers a month, promised
Real organic growth for a normal account is measured in hundreds a month, not thousands. Big round promises are a reason to ask how they’re achieved.
“Active followers from your street”
Nobody can know in advance who will be active, or guarantee where every follower lives. If someone sells that, ask them to put it in writing.
No human to talk to
If you can’t call or message a real person before paying, you won’t be able to after paying either.
Auto-renewal that’s hard to cancel
Check how you stop. With us, you simply don’t pay next month; nothing renews by itself.
Price per 1,000 followers
If the offer is a pack of followers for a fixed price, what you’re buying is a number, not an audience.
No address, no history
Look for a company name, a physical address and some public track record. We’re in Madrid, at Calle Lázaro Galdiano 4, and we’ve been doing this since 2015.
Teamwork
What we need from you
We ask for four things, all based on how Instagram works. If you can’t do them, it’s better not to hire the service. We’d rather tell you before than after.
- 1One phone for your profile. Don’t keep it logged in on two phones and a computer at the same time.
- 2Give us a few hours a day in which you’re not inside the app at the same time as us.
- 3Post whatever you like. Photos, reels, stories: that’s yours and it helps. Just leave following and liking to us.
- 4Your own email and phone on the account, not shared with another one. And tell us if you use two-factor authentication.
One important condition
Our service isn’t compatible with any other service that sells followers or likes, or with apps you’ve given your password or permissions to. If we detect one being used, we suspend the subscription with no refund. It’s not us being difficult: they get in each other’s way, and it’s your account that pays for the damage.
Watch out for account theft
If you get a DM or an email saying your account will be deleted in 24 or 48 hours and asking you to verify your details, don’t trust it, especially if it isn’t in your language. Instagram doesn’t warn you like that. The link takes you to a fake copy of the real site, and once you type your username and password, the account is gone. A few hours later someone asks you for money to give it back, and never does. When in doubt, ask us before touching anything. It’s free.
FAQ
What people ask us most
Can my account get blocked?
Instagram can do what it likes, when it likes: it’s a free platform and it’s theirs. What we can tell you is that no client has ever lost their account because of our interaction. What does happen now and then are temporary blocks of a few days on following or liking; they lift on their own, and we make up those days for you.
Do you work every day?
Yes, your account is worked on every day. Support is different: we’re people, not an emergency service. We answer every day from 7:00 to midnight Madrid time, holidays included. On weekdays we reply almost straight away; at weekends there are fewer of us on duty, so give us a bit more time.
Do you bill automatically?
No. We email you each month and, if you want to carry on, you pay. You make each payment yourself; we never take payments automatically.
Do your followers like and comment?
Some do and some don’t, just like the followers you already have. We bring real people interested in your topic to your profile; from there, whether they interact depends on what you post. Be wary of anyone selling “active” followers: nobody knows who will be active before they follow you.
Can you bring me only people from my city?
Many, yes; all, no. We take the audience from accounts in your city and your country and filter by language and location, but Instagram is global and someone from elsewhere always slips in. If someone promises followers from your street, ask them to put it in writing.
Why do businesses like a garage or a hair salon follow me?
Because behind that account is a person who runs it, and who also eats out, goes to the doctor and goes on holiday. They follow you from the account they have to hand. It isn’t a fake follower: it’s someone who found your profile interesting.
Will you get me customers?
We get you followers. Whether they end up buying from you depends on things outside our hands: your product, your price, your photos, your reputation. What is clear is that a bigger, livelier Instagram builds more trust with a potential customer.
Can I post, upload stories and use my account normally?
Post as much as you like; it helps. We just ask you not to keep opening the profile every two minutes without doing anything: the more we overlap inside the app, the harder it is for us to work. You do your thing and we’ll do the legwork.
What if my account is already big or very active?
Tell us before hiring and we’ll be honest. If we think the service won’t add enough for you, we’ll say so. We’d rather lose a sale than have an unhappy client for six months.
When are places available?
We limit new clients each month so as not to overload the system, so sometimes there’s a waiting list of a few days. Message us on WhatsApp and we’ll tell you exactly how things stand.
Talk to Pleno about your account
If you’ve read this far, you know how we work, what we’ll show you and what we won’t promise. All that’s left is to see if there’s a place for you.
See pricing · Call +34 912 247 131 · Read the FAQ
Thanks for your trust. — The Pleno team